Rolo, searching for... who knows what?
I’ve been writing a good bit about search engine optimization lately, including a two-part series on SEO New Year’s resolutions you can make to improve your website’s performance in search listings. In the process, I decided to put together a list of my top go-to SEO resources for you as well. Continue reading
Is it time for your RSS feed to make the leap to Feedburner? It’s a great tool that can give you important analytics to help you see the success (we hope) and value of your RSS feeds.
So if you don’t already use it, you definitely should consider doing so. But if and when you do, I beg you to take one really important step to keep from losing your committed followers: Let them know that your feed has moved. Continue reading
Been too busy this week to spend much time keeping up with your newsletters, RSS feeds and other news sources? Here are some of the best articles I’ve come across during the week.
What metrics should you be tracking to monitor your website’s search engine optimization?
You need to define and monitor key metrics so you’ll know whether your efforts are working. Continue reading
Daily Beast blogger Andrew Sullivan announced last week that he will begin charging readers to access his blog, The Dish. This is very big news in the journalism world, where the question of whether readers will actually pay for good content rages. But it also carries with it a lesson for associations – and really for anyone who has a website that they want people to visit. Continue reading
I hope you read and enjoyed – and learned something from – my earlier post with six New Year’s resolutions to help improve your website’s performance in search engine rankings. As promised, here are six more resolutions to help with your SEO efforts. You don’t have to do these all in the order listed here, but they do build on each other, and those in the previous post, to some degree. Continue reading